How To Succeed In Retail In The 21st Century

Shopper behaviors, enabled by the continued development and application of technologies, is driving swift change to the retail buying and selling experience.  The borders between online and physical retail are disappearing and sellers and retailers of all kinds need to understand and strategize around these shifts to succeed in a rapidly-evolving retail ecosystem.

If You’re A Retailer & Not Using An Online Marketplace, You’re Missing Out

No matter how vast your online catalog, you can never offer all the products potential customers might be searching for. But what if there were a way to rapidly expand your product catalog without breaking the bank?Enter marketplaces. They allow bigger retailers to offer far more products without the cost of purchasing or stocking them. For smaller companies, they’re a great opportunity to reach a new audience at a low cost. In most cases, sellers fulfill their own orders, then pay the marketplace a fee for bringing in the business.

Your Friend May Pay Less Than You For The Same Things You're Buying

On any given airline flight there are numerous prices being paid by different passengers. That happens because passengers have different itineraries, book at different times and of course travel in different classes. But it’s also true that airlines use what’s called dynamic pricing. Based on how and when you purchase your ticket, they can identify what price will maximize their revenue when you book your ticket. The timing of your purchase can indicate to them whether you have flexibility or whether you are likely to pay a higher price to travel on a specific flight. Or you may be traveling with a friend and if you booked your tickets separately, you may be paying different prices. At the recent Internet Retailer Conference & Exhibition, I had a number of conversations with CEOs about pricing.

Retail’s digital catch-22

The Internet Retailer Conference and Exhibition, held late last month in Chicago, is an annual opportunity to take a pulse on the state of the retail industry. This year's event, occurring simultaneously with Toys R Us' final liquidation sales around the country, was infused with increased concern over whether retailing will ever "get back to normal" (it won't), but also with uncertainty about whether the journey to digital will be path to success for great retail brands or just another opportunity for false hope.

An Amazon Seller Guide to IRCE 2018

Spring is here and that means June and IRCE in Chicago are right around the corner! Seasoned conference attendees know that the prep work before the conference begins can make a huge impact. Part of that prep work includes diving into the agenda and sorting out which sessions you want to attend. That can be a lot of work, so we went ahead and did it for you. Continue reading for our top picks for sessions at IRCE 2018 relevant to Amazon sellers.

IRCE 2018: 10 Key Sessions for Ecommerce Marketers

The 2018 Internet Retailer Conference & Exhibition is fast-approaching (June 5-8 in Chicago). If you’re planning to attend, bring your ideas and questions because IRCE comes stocked with workshops, sessions led by industry experts, and an exhibit hall filled with cutting edge technologies on display.You should also bring your business cards because IRCE is a networking goldmine with thousands of ecommerce industry peers in attendance.

IRCE Preview

The world of e-retail is bigger than it has ever been, but it is still constantly evolving. So why not find out more about how you could take advantage of its benefits?That’s what many will be doing this summer as they attend the Internet Retail Conference and Exhibition (IRCE) in Chicago. According to Emerald Expositions LLC, nearly 10,000 of the top leaders, executives and marketers in e-commerce will attend the event, which will feature programming and presentations.

What Not to Miss at IRCE 2018

Euromonitor International is pleased to attend this year’s Internet Retailer Conference & Exhibition (IRCE) at Chicago’s McCormick Place West from June 5-8. With IRCE’s conference offering more than 200 strategic educational sessions covering various topics and trends, there is more than enough to see and do. We are particularly excited about the top-tier content that this show continually offers. Here are Euromonitor’s picks for the most interesting sessions each day.

IRCE 2018: The Largest Must-Attend E-Commerce Event Boasts Actionable Content & Innovative Solutions to Retail Trends

The Crunch: The line between in-store and online retail continues to blur as consumer demand for integrated, multi-channel shopping experiences drive retailers to restructure and restrategize — and leverage the latest technology to do so. That’s what the annual Internet Retailer Conference and Exhibition ( IRCE ) has helped brands solve for more than a decade. IRCE 2018, held at Chicago’s McCormick Place West from June 5–8, will bring the latest e-commerce industry insights and technology to more than 10,000 attendees.

GlobalShop Celebrates Success After 2018 Show

Attendance was up at GlobalShop, the world’s largest annual event for shopper-facing retail design, technology, and in-store marketing. Held in Chicago at McCormick Place from March 27-29, 2018, GlobalShop welcomed more than 10,000 attendees including retailers, consumer product companies, and retail designers and architects.

7 startups keeping Chicago on the cutting edge of e-commerce

This article is presented by IRCE, the e-commerce conference and trade show taking place June 5-8, 2018 in Chicago. Use code IRCEAP1810 to get $200 off your pass.

Apple encourages developers to create subscription apps

Apple is tilting financial incentives in its App Store to encourage developers to sell subscriptions.Subscriptions are most closely associated with old media staples like newspapers and magazines. But decidedly new economy Apple has fallen in love with subscriptions, too.

What is Snapchat good for? Attention

Birchbox dishes on why Snapchat is an important marketing app for its brand at IRCE.

Shell Oil deploys Chase Pay in its mobile app

Customers filling their tanks will be able to use Chase Pay from within the Shell mobile app and eventually the Chase Pay app itself.Shell Oil Co. gas stations will accept Chase Pay, bolstering JPMorgan Chase & Co.’s plan to create a digital-payments service that customers can use at retail stores and on the web.

Know when to use search and display ads

Paid and organic search can be effective in driving conversions, but knowing when—and how much—to use display, paid and social media marketing is challenging.The key is to know your customers’ path to purchase, Debbie Johnsen, associate vice president of digital marketing at art auction site Christie’s, said at the Internet Retailer Conference & Exhibition. Retailers need to know when their  customers start researching for products before they make a decision and buy, she said.

Sephora takes home the Mobile Commerce Award at the Internet Retailer Excellence Awards

The cosmetics retailer is constantly evolving its mobile look and gets top honors for its mobile and omnichannel strategy.Sephora walked away as the big winner for small-screen commerce at the second annual Internet Retailer Excellence Awards held last night at the Internet Retailer Conference and Exhibition in Chicago.

The B2B Insider’s Guide to IRCE 2016

With U.S. B2B web sales heading to $1 trillion, the B2B Workshop at IRCE on June 7 provides a deep dive into technology and strategies.

Personalization software provider delivers human touch at IRCE

Blueshift Labs, a San Francisco, CA-based marketing automation solutions provider, held a presentation at the Hyatt Regency McCormick Place, located at 2233 South King Drive, Tuesday, June 7 to a mix of digital marketers and E-Commerce executives.

5 Must Do’s at IRCE 2016

It’s that time of year again. IRCE is kicking off June 7 for a four day event at McCormick Place West in Chicago, IL. With eCommerce evolving faster than ever, this year is a can’t miss for companies looking to build a strong strategy with the know-how to execute on it for eCommerce. The content for IRCE is curated by the team at Internet Retailer magazine, which is focused on all things eCommerce, so you can rest assured you are getting a conference full of industry experts, an exhibit hall filled with the latest and greatest solution providers, and a community made for networking with thousands of like-minded industry peers.

'The world's most secretive company': 5 Amazon takeaways from IRCE 2016

No brand in retail generates more questions, opinions and fascination than Amazon. So each year the Internet Retailer Conference + Exposition hosts Amazon & Me, a day-long pre-conference workshop designed for retailers and branded manufacturers alike.